Independent creative studio — Est. 2014
We put ambitious brands on the front page.
Masthead is a brand and digital studio for founders who would rather be talked about than overlooked. We build identities, campaigns, and products with the confidence of a headline and the discipline of a well-set page.
The masthead
A studio that treats every launch like a front-page story.
We are eleven writers, designers, and directors who believe brands are built in public. Every project starts with the question a newspaper editor would ask: what's the story, and why should anyone care today? Then we set it in type big enough to be unignorable.
The result is work that clients can stand behind and audiences can't scroll past — measured, deliberate, and loud in exactly the right places.
The Masthead desk, mid-issue. Photograph by the studio.
Selected work
Full index →- 01
Fathom — a challenger bank finds its voice
Identity, product design, and a launch campaign that took a quiet fintech from stealth to a waitlist of 40,000 in six weeks.
BrandDigital - 02
Meridian Coffee — a roaster becomes a ritual
Packaging, retail art direction, and an editorial site that turned a regional roaster into a national subscription brand.
BrandPackaging - 03
Vireo — a climate nonprofit worth reading
A campaign platform and annual report that reframed dense climate data as a story people forwarded to their friends.
EditorialFilm - 04
Atlas Type — a foundry with a broadsheet soul
A specimen platform and identity for an independent type foundry, built to make licensing feel like reading a great magazine.
DigitalBrand
11
People on the masthead
180+
Launches shipped
9
Industry awards, 2023
94%
Clients who return
Masthead didn't hand us a logo. They handed us a point of view we could actually stand behind — and a launch the whole industry noticed.
In good company
- Fathom
- Meridian
- Vireo
- Atlas Type
- Northwind
- Halcyon