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Ana Rojas

Brand identity designer for early-stage startups

Lisbon, Portugal (GMT+1)Responds in 2 hrsMember since 2019

112

jobs completed

4.9

86 reviews

98%

on-time delivery

Selected work

Kindred Coffee Roasters

Identity, packaging — 2025

Ledgerline fintech

Brand system, guidelines — 2025

Studio Mare Architecten

Art direction, web design — 2024

Porto Jazz Fest

Poster series, typography — 2024

Client reviews

6 verified reviews

  • JM

    Jonas Meier

    Full rebrand · SaaS startup

    5.0

    Ana ran the cleanest brand process we've been through. Three concepts, all strong, and the final guidelines are the first ones our team actually uses.

About Ana

I've spent eleven years designing identities for companies between seed and Series B — the stage where a brand has to work as hard as the pitch deck. My process is deliberately small: one client at a time, weekly working sessions, and a final handoff that includes a guidelines document your team will actually open. Before going independent I led brand at a Lisbon studio, and I still collaborate with a small bench of type designers and illustrators when a project calls for it.

Brand identityLogo systemsArt directionPackagingBrand guidelinesTypographyIllustration direction
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